This summer, my intern group was tasked with creating a mock 360 campaign pitch for the tenth anniversary celebration of Power. Our objective was to execute key tactics surrounding this milestone, aiming to drive conversation throughout the summer. I took on the role of Creative Director/Graphic Designer for this project.
Collaborating with a talented team was a pivotal part of the experience. Akilah Frye, our exceptional Copywriter, contributed thoughtfully crafted narratives that resonated with our campaign's message. Denim Nance and Wayne Page, our dedicated video editors, brought our concepts to life through engaging visuals and storytelling. Jaesha-Ahkirah Cazares, our producer, ensured that our timelines were met and that our collaborative efforts ran smoothly.
The process was exhilarating, and the response we received from our presentation validated our hard work and creativity. I am particularly proud of the designs I created for this campaign, as I believe they represent some of my best work to date. The outcome of this project serves as a testament to our team’s competence and dedication.