The objective was to create a mock 360 campaign surrounding the series’ ten-year anniversary, aiming to drive conversation throughout the summer. I took on the role of creative director/designer for this project.

Collaborating with a talented team was a pivotal part of the experience. Akilah Frye, our exceptional copywriter, contributed thoughtfully crafted narratives that resonated with our campaign's message. Denim Nance and Wayne Page, our dedicated video editors, brought our concepts to life. Jaesha-Ahkirah Cazares, our producer, ensured that our timelines were met and that our collaborative efforts ran smoothly.

The process was exhilarating, and the response we received from our mentors was indeed rewarding. I am particularly proud of the designs I created for this campaign, as they truly contributed to where I am today creatively.